Phoenx James in St Lucia

KEEP GOING… by Phoenix James

KEEP GOING..

 

In pursuing your goals, dreams, desires and ambitions, be prepared to go further than you think you should have to go. Keep going. Be prepared to go that added distance and extra few miles. Go further than you thought you ever could. Keep going. Go further than you have the energy, strength, perseverance, resilience, patience and willpower for. Keep going. And then go some more. Be ready to run into rejection and ridicule on your path and people who will let you down, underestimate you, undermine you, sidestep you, overlook you and take you for granted. You can be sure that there will be those along the way who will oppose what you are trying to achieve and where you are aiming to go. Keep going. Those who will put you down and try to contaminate your mind with their negative viewpoints and narrow thinking. Do not stop at this point. Many do. Keep going. Keep moving in the direction of progress. There are those too who will smile with you and say go for it but want nothing more than to see you fail while placing obstacles in your way. Nevermind, you will recognise them. Just keep going. Along the way you will also have some of the most uplifting and surreal experiences, witness some truly beautiful things and meet some very special people who will all have an amazing impact on your life and who you are as a person. You will recognise these people also. They will inspire you to keep going. Keep them close to you along with the things that motivate you, inspire you and make you feel good and positive about yourself and your journey. If at any time you happen to fall down along the way, simply get back up, dust yourself off, get back on your horse and carry on going. When the way turns dark and you feel helpless and there’s no-one around to show you the way or to tell you if you’re heading in the right direction and you feel like quitting and turning back, keep going. It’s all about progression. Meaningful progress towards the attainment of a worthwhile goal is very seldom an easy ride. When you’re ready to give in, keep going. When you’re ready to give up, keep going. When you’re ready to give out, keep going. Don’t question why or how long for. The beauty, the treasure and the magic is all in the journey. You will see. Just keep going, keep going and keep going…

 

Phoenix James

 

Phoenix James in St. Lucia

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THE POET PHOENIX JAMES

THE POET PHOENIX JAMES is a British-born, award-winning poet, author, spoken word recording artist, and multidisciplinary creator whose dynamic career spans literature, performance, film, fashion, music, and independent media. Widely recognised for fearless expression and genre-defying artistry, Phoenix James has built a powerful creative legacy that bridges page, stage, studio, screen, and digital platforms. He is a pioneer of live spoken word performance in the UK before the era of camera phones, and is known as a foundational figure in the UK and global spoken word movements. He is often mentioned alongside pioneering spoken word artists like Linton Kwesi Johnson, Benjamin Zephaniah, Jean ‘Binta’ Breeze, Patience Agbabi, Lemn Sissay and Salena Godden for his foundational contributions to the UK’s live poetry and spoken word scene. MONIKER AND EARLY CAREER Early in his career in 1998, Phoenix James performed and released work under the moniker Phenzwaan, a name associated with several of his earliest spoken word albums and recordings. This period marked the foundation of his evolving artistic voice and experimentation within the spoken word and poetry scene. WRITER & POET Phoenix James is the author of 20 published books, exploring love, identity, vulnerability, power, masculinity, and spiritual and philosophical inquiry. His first limited edition printed poetry collection, To Whom It May Concern, was published in 2003. His work spans poetry, prose, philosophy, essays, and creative storytelling. His available book titles include, in order of publication: Love, Sex, Romance & Other Bad Things Route to Destruction Delirium of the Wise Don’t Let the Daffodils Fool You Call Me When You’re Free Far from the Outside The Ones We Didn't Kill Lessons from Everywhere Another One for Burning A Long Bright Cold Dark Summer Shame Point Zero The Sandbag Theory Soft, Sexy & Wet Below Base Level To Catch A Passing UFO Now We're Truly Beautiful We All Should Be Amazed Before When It's Time Amidst Time That Waits Time As Always Was SPOKEN WORD RECORDING ARTIST Phoenix James has released 18 spoken word albums, crafting sonic experiences that blend poetry, music, ambient textures, and emotion-driven performance. His current albums include, in order of release: Phenzwaan Now & Forever: The Definitive Collection A Patchwork Remedy for A Broken Melody FREE Haven for the Tormented With All That Said Remixes Vol: 1 Remixes Vol: 2 Light Beams from the Void The Love So Far Early CD Album Releases: Phoenix James released a number of CD albums between 2000 and 2006 under his early moniker Phenzwaan. These include, in order of their release: The A.R.T.I.S.T. (debut album) Meditations of A Cosmic Wordsmith We Will Survive Phenzwaan Live @ The Spitz Inevitable Mystique Like A Phoenix Alchemy Fluid Vol: 1 Alchemy Fluid Vol: 2 Solidified These early works represent his foundational spoken word and musical expressions prior to the digital era, showcasing his pioneering contributions and artistic evolution. With over 1,000 videos on his YouTube channel and more than 70 spoken word singles available on streaming platforms including YouTube Music, Spotify, Apple Music, and Amazon Music, Phoenix James' work continues to influence global audiences through digital distribution. FILM & TELEVISION Phoenix James made his first BBC television appearance performing poetry in 2004, marking an important step in bringing spoken word poetry to broader audiences through mainstream media. Since then, he has appeared in and worked on several high-profile international film and television productions, including: Skyfall (James Bond) Star Wars: The Force Awakens Guardians of the Galaxy Mission: Impossible Cleanskin Multiple BBC dramas and documentaries He has also written, directed, and produced independent films, such as the acclaimed mock-documentary Love Freely but Pay for Sex, which further solidifies his legacy in independent media. FASHION & MODELLING Awarded Best Male Model by Fashion TV in 2007, Phoenix James has worked in editorial, runway, and brand campaigns that blend storytelling with style and presence. COMMUNITY, COMMENTARY & LEGACY Phoenix James has produced live events, hosted spoken word showcases, and delivered workshops empowering creative voices. Beyond creation, Phoenix James nurtures emerging voices and preserves his artistic legacy for future generations. As a cultural commentator and philosopher, his work interrogates themes of intimacy, race, masculinity, freedom, and creative autonomy. ACADEMIC & EDUCATIONAL INFLUENCE Phoenix James’ work is used in academic institutions and educational establishments around the world for teaching, research, and cultural study. His writng, philosophy, poetry, recordings and performances are referenced in courses on modern literature, race and identity, spoken word history, and performance art. His contributions continue to be studied for their originality, social commentary, and cultural significance. LASTING IMPACT Phoenix James continues to champion self-publishing, ensuring full creative ownership and artistic freedom. His ongoing project, The Complete Works, is dedicated to archiving and preserving his vast creative output for future generations. His legacy is built not only on the impact of his words and work but on the pioneering spirit that made space for others to follow. Phoenix James is an unstoppable ecosystem of fearless creative expression, a living, breathing force, documenting the beauty, relentless struggle, and uncompromising raw humanity of a life unfiltered. Phoenix James lives in London, England and enjoys movies, music, plays, good food, long walks, and travelling. Sign up to his website Newsletter Mailing List to stay up to date with Phoenix James news and new releases.